Education & Teaching

I highly value education and continue to find new ways to learn and grow.

 DEGREES

Research Doctorate, Doctorate of Business Administration, Marketing  

Masters of Business Administration, Management

Masters of Science, Marketing

Bachelor of the Arts, Double major Communications and Government

 

CERTIFICATIONS

 

Inclusive and Ethical Leadership Certificate, University of South Florida, November 2021


Emerging Trends in Global Services and Retail Management Certificate, Office of Corporate Training and Professional Education, University of South Florida, June 2021

 

Diversity, Equity and Inclusion in the Workplace Certificate, Office of Corporate Training and Professional Education, University of South Florida, May 2021

 

Post-Crisis Hospitality Management Certificate, University of South Florida, December 2020

 

USF Graduate Professional Certificate, University of South Florida, December 2020

 

Post-Crisis Leadership Certificate, Office of Corporate Training and Professional Education, University of South Florida, July 2020

 

 

TEACHING

I'm grateful to have had the opportunity to teach at these fine institutions.

 

Loyola University New Orleans

Graduate Level - Strategic Marketing, MKT-B700

New Orleans, Louisiana

https://www.loyno.edu/

Kean University

Undergraduate Course – Sports Marketing MKT 3480

Union, New Jersey

https://www.kean.edu/

 

AREAS OF EXPERTISE

I teach on the following subjects:

Management

  • Consulting Process and Management
  • Corporate Strategy
  • Crisis Management
  • Cross Cultural Management
  • Global Management
  • Inclusive Leadership
  • Introduction to Business
  • Organizational Behavior and Leadership
  • Organizations & Organizational Change
  • Project Management
  • Strategic Management

 

 

 

 

 

 

 

 

 

Marketing

  • Business to Business Marketing
  • Brand Asset Management
  • Business Modeling
  • Buyer Behavior
  • Consumer Behavior
  • Consumer Channels Management
  • Consumer Insights & Analytics
  • Data Mining
  • CRM & Digital Analytics
  • Customer Loyalty
  • Digital Marketing
  • Influencer Marketing
  • Integrated Marketing Communications
  • International Marketing
  • Introduction to Marketing
  • Leadership Development
  • Marketing Research
  • Marketing Strategy
  • New Product Management
  • Pricing Strategy
  • Retail Marketing
  • Service Marketing
  • Strategic Brand Management

Sports Management

  • Business Intelligence in Sport
  • Digital Sports Media & Marketing Diversity and Inclusion in Sport
  • Foundations of Sports Business
  • International Sports & Entertainment
  • Leadership in Sports
  • Negotiation and Dispute Resolution in Sports
  • Research Methods in Sport
  • Revenue Generation in Sport
  • Sport & Entertainment Packaging
  • Sport & Social Issues
  • Sport Marketing
  • Sports Leagues & Franchises
  • Sports Sponsorship and Sales

Sales & Sales Management

  • Business Communications
  • Customer Relationship Management (CRM)
  • Digital & Inside Sales
  • Global Sales
  • Negotiation
  • Professional Sales
  • Sales Analytics
  • Sales Management & Leadership

 

 

 

 

 MEMBERSHIPS

 

Muma Business Review

Associate Reviewer

American Marketing Association

Member

Pro Sports Assembly

Member

Loyola New Orleans Visiting Committee

 Member